De-lux Merchandise are a London-based merchandise company. They have some of the biggest pop and rock acts on their books. We are responsible for their identity and promotion across all print and web media. Unlike many of the counterparts, De-lux is all about ‘less is more’, the understated and the elegant. So many of the promotional pieces are a combination of crisp dynamic shapes, elegant photography and muted colour palettes.
The understated and the elegant styling was carried through to the de-lux website.